Wholesale Dash Cam Pricing Guide 2026
Pricing is the hardest thing to talk about before you have a relationship with a supplier. No one posts their real FOB prices. This guide gives you the range so you know what’s fair and what’s overpriced.
FOB Pricing Ranges by Category (2026)
Prices assume 100-500 unit MOQ, standard OEM no tooling, FOB Shenzhen.
| Category | Budget ($) | Mid-Range ($) | Premium ($) |
|---|---|---|---|
| 1080p Single Lens | 8-14 | 15-25 | — |
| 4K Single Lens | 18-30 | 32-55 | 55-85 |
| 4K Dual-Lens (Front + Rear) | 22-35 | 38-65 | 70-110 |
| 4K WiFi Dual-Lens | 28-45 | 48-75 | 80-130 |
| Mini / Compact Dash Cam | 12-22 | 25-45 | 50-80 |
| Motorcycle (Waterproof) | 20-40 | 45-85 | 90-150 |
| Fleet / Truck (Multi-Channel) | 35-65 | 70-130 | 140-280 |
| Rear View Camera | 8-18 | 20-40 | 45-90 |
Notes:
- “Premium” means Sony STARVIS 2 sensor, GPS, ADAS, supercapacitor, real parking mode
- “Budget” uses generic sensors, no WiFi, mini-USB
- Prices are FOB Shenzhen — add ~5% for FBA prep, ~$1-3/kg for air freight
Pricing Tiers by Volume
The same SKU at different volumes:
| Volume | Price per unit (typical 4K dual-lens) | Discount from MOQ price |
|---|---|---|
| Sample (1–5) | $45–$80 (sample fee) | N/A |
| 100–300 units | $35–$50 | Baseline |
| 501–1,000 units | $30–$45 | 5–12% off |
| 1,001–5,000 units | $26–$38 | 10–18% off |
| 5,000+ units | $22–$33 | 15–25% off |
What Affects Unit Price Beyond Volume
- Sensor choice: Sony STARVIS 2 vs generic = $8–18 premium
- WiFi module: adding WiFi = $2–5 BoM cost
- GPS module: GPS + antenna = $2–4
- Supercapacitor vs battery: supercapacitor = $0.50–1.50 extra
- Cable set length: longer cables for truck/fleet = $0.50–2
- Packaging quality: retail box vs simple box = $0.30–1.20
- Firmware customization: one-time $200–1,000, waived at higher volume
- Certification cost: FCC/CE testing per model = $800–3,000 (one-time)
How to Compare Quotes Fairly
You cannot compare FOB prices alone. A supplier at $25 with no certs, loose lead time, and untested firmware will cost you more than a supplier at $32 with:
- Certifications included (you’d spend $2K to get them yourself)
- Packaged QA checked for Amazon-compliant labeling
- Stock lead time (factory-direct needs 45 days)
- Business insurance / product liability coverage
- An English-speaking account manager who follows up
The real cost = FOB + cert amortization + risk premium + time cost
Sample Fees — How to Use Them Strategically
Most wholesale suppliers charge $0–80 for samples (shipping extra). Smart buyers:
- Order 2-3 samples from different price-tier suppliers
- Test each for recording clarity (day/night), GPS lock time, WiFi range, app stability, heat tolerance
- Use the sample to validate your market price point
- Cross-reference against supplier’s first quote — a supplier who sends a $55 sample but quoted $32 FOB should make you suspicious
Hidden Costs Most First-Time Buyers Miss
- Payment transfer fees (wire: $20–50 per transaction)
- Forwarder customs brokerage ($150–500)
- FBA labeling and prep ($0.50–1.50/unit at source vs $2.50–4.00 at recipient)
- Safety testing and documentation for Amazon compliance ($500–3,000)
- Warranty provision (budget 2-3% of COGS)
- Sourcing travel (one Shenzhen trip = $2K-3K — worth it for $100K+ annual volume)
The 2026 Price Reality
Prices have edged up 3-8% since 2024 due to component cost inflation (Sony sensors, chip shortages on WiFi/BT modules). But competition among Chinese suppliers has kept margins workable.
The buyer who wins in 2026 isn’t the one who gets the lowest FOB. It’s the one who stays in the market with consistent quality. Cheap suppliers cost you more in returns, bad reviews, and lost buy box than you save in unit cost.
Get a realistic wholesale quote →
Ready to Source Wholesale Dash Cameras?
Yeshi Tech is your trusted wholesale dash cam supplier in Shenzhen — bulk 4K, WiFi, dual-lens, and fleet dash cameras with low MOQ, OEM/ODM customization, and 24-hour quote turnaround.
Request a Wholesale Quote → Browse Catalog💬 Or message us on WhatsApp: +86-15889530262